Sirikarn Asawasudsakorn

Sirikarn Asawasudsakorn has a strong background in business development and brand management. Sirikarn currently serves as the Chief Commercial Officer at INCREDIBLE™ (formerly JuiceInnov8). Prior to this, they worked at Procter & Gamble, where they held various roles including Group Brand Director for Hair Care, Brand Director for Oral Care, and Senior Brand Manager for Hair Care. In these positions, they were responsible for the management and development of multiple brands in the hair care portfolio. Before joining Procter & Gamble, Sirikarn worked at Kiatnakin Phatra Financial Group as a Business Development Manager and Business Development Assistant Manager, where they played a key role in executing management initiatives and establishing strategic partnerships. Sirikarn also has experience as a Tax Consultant at PricewaterhouseCoopers.

Sirikarn Asawasudsakorn completed their high school education at Triam Udom Suksa School from 2005 to 2008, with a focus on English and Mathematics. In 2008, they enrolled at Thammasat University, where they pursued a Bachelor's degree in Business and Administration, with a major in Accounting, as part of the International Program. Sirikarn completed their Bachelor's degree in 2012. From 2010 to 2011, Sirikarn attended the University of California, Los Angeles, where they obtained a Bachelor of Business Administration (BBA) degree, focusing on Business/Managerial Economics. Sirikarn furthered their education at Thammasat University from 2013 to 2015, earning a Master's degree in Marketing (International Program) (MIM).