Just Brands - Fashion & Retail
Liza Bykov is a skilled Performance Analyst at Just Brands, specializing in creating Looker Studio dashboards, aligning paid media with backend and net sales revenue, and segmenting customer journeys. Prior experience includes serving as a Digital Marketing Manager at Scotch & Soda, where Liza evaluated the digital marketing funnel and improved data collection infrastructure. Previous roles encompass Marketing Automation Consultant at NEWCRAFT, B2B Marketer at Gen25, Social/Content Marketer at Tao Horeca Group, and Production roles at Another World. Liza holds a Bachelor's degree in Marketing from the University of Applied Sciences and a minor in finance consultancy from the Amsterdam University of Applied Sciences.
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Just Brands - Fashion & Retail
Just Brands is the organization behind the brands: PME Legend, Cast Iron Premium Denim and Vanguard. We are a dynamic fashion company with over 25 years experience in creating unique labels in fashion. Headquartered in Lijnden near Amsterdam, we work with specialists who’s passion and eye for detail is invested in designing, manufacturing and marketing our brands. Just Brands is building the business step by step, consistently offering our partners and our consumers high–quality, relevant products with distinctive image platforms and related services. We are a proud company with a focus on the long term with high ethical standards and respect for the environment.