K-Swiss Global Brands
Tess Ruelle is a seasoned marketing professional currently serving as the Brand Marketing Manager for K-Swiss Global Brands in the EMEA region since January 2023. In this role, Tess develops and executes comprehensive marketing strategies across various channels, focusing on campaign creation, social media, trade, events, and partnerships. Prior to this, Tess held the position of Communication Manager at Probikeshop, where responsibilities included crafting the brand marketing strategy and overseeing digital campaigns and events. Tess also has experience in athlete management from New Balance and has held various marketing roles at companies such as The North Face and HEAD. Tess holds a Master’s degree in Strategy from TBS Education, along with a specialized Master’s in Sports Management.
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