Edmund Gemmell

Edmund Gemmell is a seasoned marketing professional with extensive experience in leadership roles across various well-known companies. Currently, as Group Marketing Director and Global Head of Brand and Communications at Kantar since April 2017, Edmund Gemmell also serves as a member of the Cannes Lions CMO Growth Council, collaborating with industry leaders on significant challenges. Previously, at Huawei Consumer Business Group from June 2016 to April 2017, Edmund Gemmell focused on brand development across Europe, the Middle East, and Africa. Prior roles include serving as Worldwide Director of Public Relations & Brand Marketing at ARM, and Director of EMEA Brand Marketing at Hewlett-Packard, where responsibilities spanned brand promotion, rebranding initiatives, and marketing strategy development. Edmund Gemmell began a professional career as a Senior Business Analyst at Gartner DataQuest, specializing in technology market analysis. Academic qualifications include a BA in Business & Marketing from the University of Stirling and a BA in Business & Management from the University of the West of Scotland.