Hillary Burlbaw

Marketing Director at Kaplan

Hillary Burlbaw is a seasoned marketing professional with extensive experience in various leadership roles across multiple organizations. Currently serving as the Marketing Director at Kaplan since August 2022, Hillary manages university partner performance for online programs, utilizing digital marketing strategies and overseeing creative branding and communications. Previously, as Senior Manager of Performance Marketing at Academic Partnerships, Hillary collaborated across teams to enhance messaging and partner success. Additional experience includes serving as Director of Marketing and Communications for the Jewish Federation of Greater Dallas, where Hillary oversaw brand strategy for a significant non-profit, and various roles at The Jolesch Group, including Director of Creative Services. Hillary's career spans roles in account management and project coordination, demonstrating expertise in marketing strategy, brand management, and client relations, backed by a B.A. in Communications from the University of Missouri-Columbia.

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