KM

Keith Millard

Sr. Director Brand Execuition at Karma Water

Keith Millard has significant experience in business development and sales roles in the beverage industry. Keith is currently serving as the Director of Business Development at Karma Water, where their primary focus is on growing the New Karma CBD line and secondary focus is on managing the main line DSD, chain account growth, and new business growth. Prior to this, Keith worked as the SND Field Sales at CELSIUS Holdings, Inc. and as the VP Sales at Positive Beverage, where they managed various aspects of the start-up process including hiring sales teams, gaining new placements across the country, developing DSD markets, and assisting in new line extension development. Before that, they worked as the Vice President of Sales at Purity Organic Outlaw Energy, where they planned sales strategies, implemented budgets and ROI formulas, and grew new organic growth across various channels. Keith also served as the Regional Sales Director in the Michigan Ohio Valley region at Bai Brands, where they managed day-to-day activities and budgets, executed company directives in stores, and presented company initiatives at distributor meetings. Additionally, they worked as the Business Development Director for the Midwest region at Karma Water, where they built a start-up company from scratch throughout the Midwest/Plains Division. Keith's earlier experience includes roles such as Business Development Manager and District Sales Manager at Red Bull, where they successfully converted non-buy and non-compliant accounts into Red Bull contracts, managed a team of employees, and trained sales representatives across the country.

Keith Millard attended Macomb Community College from 1994 to 1996, where they pursued Culinary Arts as their field of study. Prior to that, from 1990 to 1993, they attended Roseville, but the specific field of study or degree they pursued during that time is unknown.

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Previous companies

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Timeline

  • Sr. Director Brand Execuition

    June, 2022 - present

  • Business Development Director Midwest Region

    February, 2011