Lauralie Robert

Lauralie Robert is an experienced professional in the FMCG sector with a strong background in category management and business analysis. Currently serving as a Senior Category Manager and Business Analyst at Kellanova since August 2022, Lauralie previously held positions at NielsenIQ as a Senior Analytic Consultant and Marketing Analytic Consultant, where expertise in performance diagnosis for FMCG retailers was developed. Previous roles include Sales Area Manager at RB, achieving significant numeric distribution and sales targets in the West of France, and European Product Manager Assistant at Newell Brands, where Lauralie contributed to product performance analysis and European innovations. Early experience includes a Promotion Manager role at Strada Marketing. Lauralie holds a Master's degree in Marketing from NEOMA Business School and completed a preparatory class at Lycée Carnot.