Andrea Mornata

Andrea Mornata is a seasoned professional in eCommerce and online merchandising with extensive experience in notable companies. Currently serving as Head of eCommerce Onsite Merchandising at SWAROVSKI since October 2019, Andrea has previously held roles such as eCommerce Onsite Merchandising Manager and Online PIM Manager. At TALLY WEiJL from November 2016 to September 2019, Andrea functioned as Tech. Web Merchandising Manager and Web Merchandiser, overseeing merchandising, SEO optimization, stock management, and coordinating with various departments to enhance customer experience. Earlier experience includes a role as Digital PR, Web Editor, and Ecommerce Specialist at Chiara Boni e Sons Srl from November 2013 to November 2016, along with an internship in the same company. Andrea holds a degree in Culture and Techniques of Fashion from Alma Mater Studiorum – Università di Bologna.