Zatur Hassim

Zatur Hassim is an experienced marketing and commercial leader with a robust background in the pharmaceutical and consumer goods industries. Currently serving as the Director and SEA Commercial Director at Kellanova since July 2022, Zatur previously held various key positions at FrieslandCampina from October 2013 to June 2022, including Marketing Director for Specialized Nutrition and Consumer Dairy, where responsibilities included building a global medical marketing strategy. Prior experience includes roles at Kimberly-Clark as Regional Brand Manager, and at Wyeth Pharmaceutical and GlaxoSmithKline, managing brand portfolios and driving sales in vaccines and adult care categories. Zatur began the professional journey as a Vaccine Specialist at Sanofi Pasteur and holds a degree in Biomedical Sciences from Universiti Kebangsaan Malaysia.