Sydney Squires

Sydney Squires is a skilled product development professional currently serving as the Product Development Coordinator for Fenty Beauty at Kendo Brands, Inc. since October 2021. Prior experience includes a Channel Marketing Intern role at NARS Cosmetics and a Social Media and Community Intern position at Cover FX Skincare, where key responsibilities involved competitive analysis and content strategy development. Sydney also interned at NARS, focusing on product development and market research, and previously worked as a Beauty Advisor at Ulta Beauty, offering customer support and product recommendations. Educational qualifications include a Bachelor of Science in Cosmetics & Fragrance Marketing and an Associate of Arts and Sciences in Advertising and Marketing Communications from the Fashion Institute of Technology.