Cathleen MacEdo de Souza

Cathleen Macedo De Souza is an accomplished marketing professional with a diverse background in brand management and customer strategy. Currently serving as Assistant Brand Manager for Neutrogena's Global Brand Development and Facial Treatments Innovation at Kenvue since January 2023, Cathleen previously held roles at Johnson & Johnson, where responsibilities included Assistant Brand Manager for Zyrtec/Pepcid HCP and Customer Strategy Analyst for Baby Care. Earlier experiences include an eCommerce internship at Reckitt focused on Performance Marketing for Amazon, and a Consumer Brand Management Co-Op at Johnson & Johnson in Skin Health. Cathleen also contributed to social media and public relations efforts at Newark Downtown District, achieving significant engagement growth, and managed operations at Brooklyn Pizza Restaurant, showcasing leadership and operational skills. Cathleen holds a Bachelor's degree in Marketing from Rutgers Business School and has international study experience at The University of Manchester.