Samantha Higgins

U.s. Brand Communications Lead at Kenvue

Samantha Higgins serves as the U.S. Brand Communications Lead at Kenvue since October 2022, overseeing communications strategy for prominent brands such as Aveeno, Neostrata, OGX, and Tylenol. Previously, from September 2019 to October 2022, Samantha held the position of Communications Lead for Skin Health at Johnson & Johnson, where responsibilities included collaborating with stakeholders to create comprehensive communication strategies for various skincare brands. Prior experience includes roles as Global Brand Communications Manager at Johnson & Johnson, Senior Account Supervisor at Legend, and Assistant Manager of Public Relations at Toys R Us. Samantha holds a Bachelor’s degree in Business & Communications from Muhlenberg College.

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