Marketing and Brand Management

About

The Marketing and Brand Management team at Kering Eyewear is responsible for developing and executing comprehensive marketing strategies that align with the unique identity of each luxury brand within the portfolio. They collaborate closely with Creative Directors to ensure that product offerings reflect brand DNA and market positioning while leveraging trade marketing initiatives to optimize distribution across a global network. This team also focuses on innovative communication strategies, sustainability initiatives, and enhancing customer engagement to solidify Kering Eyewear's position as a leader in the luxury eyewear industry.