E-commerce and Digital Innovation

The E-commerce and Digital Innovation team at Kering focuses on enhancing the online shopping experience for its luxury brands by implementing cutting-edge technology and strategies. This team is responsible for developing and managing e-commerce platforms, ensuring robust cyber security, optimizing digital marketing efforts, and driving innovation through data analytics and product management. By integrating omnichannel approaches, they aim to seamlessly blend online and offline sales, enhancing overall customer engagement and satisfaction.