Misho Zghuladze

Growth Lead & Co-founder at Kernel

Misho Zghuladze has a diverse work experience in various roles and industries.

In 2018, they started working at CryptoZ as a Content Translator, where they wrote pieces and news stories on cryptocurrencies and blockchain technologies. Misho also dabbled in SEO and website building during this time.

Later in the same year, Misho joined POWERSHARE as a Jr. Content Marketer, where they implemented a relevant content strategy and wrote educational content on blockchain, cryptocurrencies, gamification, and crowdfunding. Misho also worked on refining the business model and GTM strategy.

In 2019, Misho worked as a Content Writer at Fortis • ფორტის, where they wrote pieces on architecture and interior design for an online publication. Misho also worked as a Jr. Social Media Strategist, devising and executing audience-building campaigns on the company's social media channels.

Misho then joined Metaport, initially known as IamTbilisi, where they worked as a Content Marketer and Writer. Here, they created short-form and long-form content, provided media coverage for local events, and conducted journalistic interviews. Misho later became a Strategic Advisor, providing growth strategy advice for the company's transformation into a city access solution using augmented reality.

In 2019, Misho co-founded Kernel, where they held the roles of CMO and Co-founder, as well as Growth Lead and Co-founder. Misho took on various responsibilities, including becoming a full-stack marketer and overseeing content production, web content strategy, and content marketing calendar.

Throughout their work experiences, Misho gained skills in content creation, marketing strategy, social media management, and business development.

Misho Zghuladze has obtained a Bachelor of Business Administration (BBA) degree from the Free University of Tbilisi. The degree focused on Business, Management, Marketing, and Related Support Services. In addition to their formal education, Misho has also obtained certifications in various areas, including the "Advanced Growth Program" from Demand Curve, "Agile with Atlassian Jira" from Atlassian, and the "Product Design Program" from Figma Academy. However, specific details regarding the obtained months and years for these certifications are not provided.

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