Xiaohan Yu

Xiaohan Yu is a skilled marketing professional with a strong background in community engagement and retail optimization. Currently serving as Senior Officer - Community & Retail Optimization at Kerry Properties Limited since September 2020, Xiaohan Yu previously held the role of Assistant Manager, Retail Activation at adidas, where the focus was on events marketing for the adidas Originals Brand. Prior experience includes a position as Store Community Lead and VM Lead at lululemon, where event marketing and product strategies were developed to enhance customer relations. Xiaohan Yu holds a Master's degree in Marketing/Commerce from UNSW and a Bachelor's degree in Marketing from Northeastern University (CN).