Lauren Peikert

Lauren Peikert is an experienced marketing professional currently serving as a Marketing Manager at Key since May 2024, where responsibilities include developing and executing marketing strategies for brand awareness and customer acquisition. Previously, Lauren worked as a Startup Marketing Strategist for various startups, focusing on data-driven strategies with a high ROI. As the first Product Marketing Manager at -30- Press Publishing, Lauren conducted market research and shaped the startup's market entry strategy. Lauren also built the first marketing strategy for START Barcelona and achieved significant cost reductions in user acquisition at Arc.dev. Early career roles included managing educational programs and providing bilingual support. Academic qualifications include a Master of Science in Marketing Management from Esade and a Bachelor of Arts in Linguistics from UC Santa Barbara, alongside various international educational experiences.