Azim A. serves as the Director of Marketing (Brand, Media & Partnerships) at KFC Canada, specializing in executive leadership, brand marketing, and strategic partnerships since April 2022. Azim has a proven track record of success, having won prestigious marketing awards including Cannes Lions, Effie, and Clio, among others. In addition to current responsibilities, Azim co-founded BrandCast Community, a resource for marketers during the pandemic. Previously, Azim held significant roles at The Hershey Company, driving brand strategies for notable products like Reese’s and contributing to diversity and inclusion initiatives. Azim began marketing career as a Digital Marketing Specialist for Drake's official fan site and has held various leadership positions in marketing for several companies, demonstrating a consistent focus on growth and innovation. Azim holds a Bachelor of Commerce degree in Marketing & Finance from Ryerson University.
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