Zeyad Salem

Zeyad Salem is an accomplished Executive Creative Director and Head of Content Strategy and Operations at Kijamii since March 2018, leading a team of over 30 in creating digital content for major sports entities including FIFA and NBA, as well as elite clubs like Liverpool FC and Manchester United. Previously, Zeyad served as Creative Director at Tayarah and contributed to video content for brands such as Jumia Egypt and Maybelline. Experience also includes roles as Arabic Researcher at Human Digital and Producer at CBC Egypt, where Zeyad played a key role in establishing CBC Extra. Zeyad co-founded the El Sandara Cultural Center and held various editorial and leadership positions in international associations. Educational qualifications include a Master’s degree in Multimedia Journalism from the University of Westminster and a Bachelor’s degree in Dental Medicine and Surgery from Alexandria University.