Nicole Knowlton

Nicole Knowlton has a diverse work experience, with roles in various companies and positions. Nicole started their career at Purolator Courier in 2004, where they held several director-level positions, including Director of Marketing Communications & Customer Management, Director of Take-to-Market Purolator 2010, Director of Brand, Marketing Communications & Customer Insights, and Director of Small Medium Business Marketing. In these roles, they were responsible for brand management, marketing communications, customer segment marketing, research, and data analytics support. Nicole also led a go-to-market strategy for a business transformation project.

In 2012, Knowlton joined Workopolis as Senior Director of B2B Marketing, where they built the product marketing function and team and delivered integrated B2B marketing programs. Nicole was later promoted to Senior Director of B2C and B2B Marketing and then to Vice President of Marketing, leading the development of strategic marketing plans and ensuring a high-performing marketing team.

After their time at Workopolis, Knowlton worked as a Consultant in 2016, focusing on marketing. Nicole then joined Mail Order Mystery Inc. in 2017 as the Head of Marketing and Operations, responsible for marketing and operational strategies.

Nicole'smost recent role is at Kijiji Canada, where they started in 2019 as the Head of B2B Marketing and was later promoted to Head of Customer Growth, Verticals in 2021. In these roles, they are responsible for driving customer growth and leading marketing initiatives.

Overall, Knowlton has a strong background in marketing and strategy, with experience in various industries and leadership positions.

Nicole Knowlton completed their MBA in Marketing at the Schulich School of Business - York University from 1993 to 1995. Prior to that, they obtained a BA in Administrative & Commercial Studies, with a focus on Finance & Economics, from Western University between 1988 and 1991.