Pekka Kotilainen

Pekka Kotilainen is a seasoned marketing professional currently serving as a Senior Addressable Planner at KINESSO since April 2023, specializing in data-driven advertising strategies. Previously, Kotilainen spent over 14 years at Verkkokauppa.com Oyj, progressing from Marketing Manager to Senior Online Marketing Specialist, with a focus on online marketing strategy and content creation to enhance product visibility and conversion rates. Earlier experience includes a role as a Salesperson at Tradeka Oy from January 2000 to May 2008. Kotilainen holds a Business College Graduate degree from Markkinointi-instituutti, with a concentration in Business, Management, Marketing, and Related Support Services.