Kinesso
Rothie Banzuelo is an experienced marketing professional currently serving as Associate Director of Paid Search at KINESSO since April 2023. Prior to this role, Rothie held various positions related to paid search at Reprise Digital from April 2019 to March 2023, advancing from Associate to Manager. Earlier experience includes working as a Marketing Coordinator at DY Consultants, where responsibilities involved proposal preparation and market research, and as Marketing Manager/Digital Marketing Specialist at VERA DE NERO, achieving significant increases in organic traffic and sales through digital strategies. Rothie's career began at Crunch Fitness as Assistant Fitness Manager/Personal Trainer, overseeing a team of trainers and recruitment efforts. Rothie holds a Digital Marketing Certification from General Assembly and a degree from The College of New Jersey.
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Kinesso
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Kinesso brings together the best minds in data, technology and media activation to deliver seamless data-driven marketing solutions. As a technology-enabler, Kinesso powers marketing systems through a proprietary suite of applications that integrate ad tech and martech. Kinesso’s application framework spans audience, planning and activation, delivering insights and business outcomes for leading global brands.