Erich Mauff

Senior Advisor, Cannabis Industry & Finance at KingsRock Advisors

Jushi Holdings Inc. is a vertically integrated multi-state operator that currently has exposure to seven separate cannabis or hemp markets in the US that include VA, PA, IL, OH, CA, NV and NY.

Under the current licensure, the company is able to operate up to thirty retail locations nationally that will be supplied by a combination of their three cultivation locations and four production facilities in tandem with wholesale purchases in the various markets.

In addition, Operating under the Jushi umbrella is the BEYOND / HELLO retail brand of cannabis dispensaries, hemp- based CBD brand, Nira, and the soon to be introduction of a comprehensive suite of brands, including the award-winning brands, ‘The Lab: Concentrates’ and “The Bank: Flower + Genetics,’ as well as a precision formulated line of medical cannabis products ‘Nira Plus’.

Jushi strives to maximize shareholder value while delivering high premium products across all levels of the cannabis and hemp ecosystem. Jushi Europe will operate out of a facility in Portugal.

Erich spent almost twenty years at Deutsche Bank, first heading the Capital Markets & Treasury Solutions group for North America, then serving as Managing Director and Vice Chairman of Corporate Finance North America.

Erich’s fierce work ethic extends beyond even his executive experience—in 1992, Erich competed in the Olympics for South Africa’s Men’s rowing team. Erich earned his BA from Brown University.



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