Kinship
Sierra Eldridge is a seasoned influencer marketing professional with extensive experience across various brands and industries. Currently serving as the Influencer Marketing Manager at Kinship, Sierra designs and manages influencer marketing strategies to enhance brand awareness and conversion, overseeing significant budgets and comprehensive campaign execution. Previous roles include Influencer and Affiliate Marketing Manager at Glossier, Inc., where Sierra played a key role in launching a new affiliate program, and Influencer Marketing Manager at NORTH SIX, successfully managing national campaigns for high-profile clients. Additional experience encompasses project management in influencer marketing at Black Girl Digital, account strategy at Praytell, and digital outreach at Terakeet. Sierra holds a Bachelor's Degree in Marketing Management from Syracuse University and a B.S. in Marketing from the University of New Haven.
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Kinship
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Kinship is making the lives of pets and owners better through evolution in science. By working together with our coalition of business and research partners, we’re finding new ways to realize the promise of digital health, data analytics, machine learning, and other transformational technologies to create a brighter future for pets around theworld.