Heidi Apperson

Director Of Marketing And Community Relations at Kirby Medical Center

Heidi Apperson has a diverse work experience spanning several industries. Heidi began their career in 1995 at Amishland Country Village, where they held multiple roles in public relations, event coordination, sales, and marketing until 2003. In 2000, they also worked as a Resident Advisor at Robeson Hall, where they were responsible for managing and counseling residents. In 2004, Heidi joined Kirby Medical Center as the Director of Marketing and Community Relations, overseeing all marketing efforts and strategic communication. Most recently, from 2015 to 2016, they worked in community outreach at Eastern Illinois University.

Heidi Apperson holds a Master of Arts degree in Communication and Media Studies from Eastern Illinois University, which they obtained from 2019 to 2021. Prior to that, they completed their Bachelor of Arts degree in General Studies at Eastern Illinois University from 2008 to 2010. Heidi also has an Associate in Arts degree in General Studies from Parkland College, where they studied from 2001 to 2008. In terms of their high school education, Heidi graduated with a General Studies diploma from Atwood-Hammond in 2000. In addition to their academic qualifications, Heidi has also obtained several certifications, including the Google Ads Certification from the Google Digital Academy (Skillshop) in 2022, the SHSMD Healthcare Marketing Credential in 2019, the Adobe Creative Suite certification from the University of Illinois Fast 3 in 2013, the SHSMD U certification in 2012, and the Project Management Certification from Parkland College in 2011.

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