Ali Williams

Kirrin Finch is a conscientious clothing company, founded by Brooklyn-based couple Laura Moffat and Kelly Sanders Moffat, that will meet the growing demand for gender-defying fashion by creating menswear-inspired apparel designed to fit a range of women's bodies. The inspiration for the business was borne out of our own frustration at being unable to find clothes that match our personal style. As women who tend to gravitate towards button-up shirts and bow ties, we often find ourselves envying the clothes in the men's section, but are always frustrated because they are not designed to fit a woman's body. Although we don't come from a traditional fashion background, Kelly was a teacher in the NYC public school system and Laura has a Neuroscience PhD and is a former marketing consultant, we are no longer willing to settle for ill-fitting menswear or overly frilly womenswear. So, we decided to join the movement that rejects traditional stereotypes and gives people the freedom to be their true selves.