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Maria Buyanov

Team Lead | Yield Operations at Kleinanzeigen

Maria Buyanov has a diverse work experience spanning multiple industries. Maria currently works at Kleinanzeigen as a Team Lead in Yield Operations, a role they started in January 2022. Prior to that, they worked at Kleinanzeigen as an Advertising Strategy Manager from April 2020 to January 2022.

Before joining Kleinanzeigen, Maria worked at Visual Meta GmbH in various roles. Maria was a Marketing Analytics Strategist from January 2019 to March 2020, and prior to that, they held the position of Team Lead in Social Media Advertising for different countries including Germany, Austria, Hungary, Sweden, and the Netherlands.

Maria also gained experience at Universal Music Group, where they served as Manager Digital Advertising for a brief period in 2017. Maria previously worked at Visual Meta GmbH as a Facebook Ads Manager from January to July 2017 and as a Junior Facebook Ads Manager from April to December 2016.

Maria's earlier experience includes working at tausendkind GmbH as a Junior SEM Manager from April 2015 to April 2016, managing various aspects of Search Ads campaigns. Maria also worked as a Student Assistant in Quality Management at the Berlin School of Economics and Law from December 2014 to March 2015.

Additionally, Maria served as a Student Assistant in Research and Web Presence at HTW Berlin, where they contributed to a research project called CompCare, handling tasks such as logo and website design, survey programming, and scientific research. Maria completed a Marketing Services Internship in Market Research at Universal Music Group from January to July 2014.

Maria began their career with internships at Berlin Brandenburg Airport as a Student Trainee in Information and Communication Technology from December 2012 to August 2013, and at ecratum as a Support Specialist from March to August 2012.

Overall, Maria has demonstrated versatile skills and experience in strategic advertising, marketing analytics, social media advertising, digital advertising, SEM management, and research.

Maria Buyanov completed their Bachelor's Degree in International Business from Hochschule für Technik und Wirtschaft Berlin from 2011 to 2015. In 2013, they participated in an exchange semester at the University of Westminster in London, focusing on International Marketing. Maria also completed an exchange semester at the University of Potsdam in 2009, with a focus on English and American Studies. Prior to that, Maria studied Linguistics and Translation Studies at Saint Petersburg State University of Finance and Economics from 2006 to 2011, earning a Diploma with Distinction. Additionally, Maria has obtained various certifications, including Python Data Structures and Programming for Everybody (Getting Started with Python) from Coursera, Professional Scrum Product Owner from Scrum.org, Microsoft Office Specialist: Excel 2010 from Microsoft, and multiple certifications related to Google Analytics from Google.

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Timeline

  • Team Lead | Yield Operations

    January, 2022 - present

  • Advertising Strategy Manager

    April, 2020