Knaus Tabbert
Johanna Bauer is an experienced marketing professional specializing in digitalization and content management. Currently serving as Projektleitung Marketing Digitalisierung and overseeing Marketing CRM & Messen/Events at Knaus Tabbert AG since April 2023, Johanna previously contributed to PARAT Solutions GmbH from February 2022 to April 2023, managing content across PIM/MAM and CRM systems while providing customer support. From February 2015 to January 2022, Johanna held a similar content management role at PARAT Beteiligungs GmbH / PARAT GmbH + Co. KG. Educational qualifications include a PIM-Manager certification from FWI, an E-Commerce Manager (IHK) degree from HSB Akademie, and an Industriekauffrau degree from Berufsschule 2 Passau. Additionally, Johanna holds a Fachabitur in Wirtschaft from FOS Waldkirchen.
Knaus Tabbert
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Knaus Tabbert GmbH is a leading manufacturer of leisure vehicles in Europe. The company is headquartered in the lower Bavarian town of Jandelsbrunn. Additional sites include Mottgers in Hesse (Germany) and Nagyoroszi in Hungary. With its brands KNAUS, TABBERT, T@B and WEINSBERG, the company achieved sales of €350 million in fiscal year 2015. The company employs a staff of about 1,300 and built close to 14,500 caravans and mobilehomes in 2015.