Arif Tanggon Prastiyawan

Arif Tanggon Prastiyawan is an experienced professional in sales and marketing within the automotive sector, currently serving as the Head of Sales and Marketing at Koenigsegg Automotive AB since November 2024, focusing on luxury car sales and marketing achievements. Prior to this role, Arif held various positions including Head of Sales Marketing Supply Chain and Network Development at HAKA AUTO and National Sales Manager at PT. Wook Global Technology, overseeing the Namota brand. Arif also has a solid background in regional sales management with companies such as DFSK, PT. Krama Yudha Tiga Berlian Motors, and PT. Suzuki Indomobil Motor, where responsibilities included managing dealer performance and market share. Arif’s career began in journalism as a reporter for TRANS TV and is supported by a Bachelor’s Degree in Business/Managerial Economics from Universitas Trisakti.