Satrio Darmawan is a seasoned marketing professional with extensive experience in performance marketing and digital strategy. Currently serving as Group Performance Marketing Manager at Kopi Kenangan since May 2021, Satrio has adeptly managed user acquisition and retargeting campaigns across multiple paid advertising channels, ensuring the growth of the app and meeting target OKRs. Prior experience includes roles at Alodokter as Senior Digital Marketing Strategist and Digital Marketing Analyst, where Satrio focused on 360° digital marketing strategies and optimized campaign performance for significant conversion gains. Satrio's background also features a position as Marketing Strategist at Deliveree, contributing to increased app installations and customer retention, alongside earlier roles in logistics and academic settings. Satrio holds a Bachelor of Science degree in Business Marketing and Accounting from Iowa State University and an Associate’s Degree in Business Administration from Everett Community College.
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