Olawale Akinola

Performance Marketing Specialist at Kora

Olawale Akinola has a diverse background in digital marketing and advertising. Olawale began their career as a Geophysicist intern at the Lagos state Ministry of Energy and Mineral Resources in 2015. Olawale then transitioned into the field of digital marketing, working as a Content & Social Media Manager at Erdters Consulting in 2018, where they successfully improved user engagement on social media platforms for clients.

In 2019, Olawale joined DigifyNG as a Digital Marketing Trainee, gaining valuable experience in various aspects of digital marketing. Olawale later worked at QVT Media as a Digital Marketing Manager, where they led Facebook lead generation campaigns and collaborated with content writers to create engaging content. Olawale also served as a Digital Account Manager at Teleperformance, assisting business owners in sub-Saharan Africa in growing their businesses through effective Facebook advertising strategies.

In 2020, Olawale joined Culture Communications as a Digital Media Planner & Buyer and Performance Marketer, where they maintained a high ad spend ROI and conducted market research to identify target audiences. Olawale then moved on to Anakle Limited in 2022 as a Senior Campaign Manager, responsible for managing client PPC campaigns and optimizing campaign performance on various platforms.

Currently, Olawale is employed at Kora as a Performance Marketing Specialist, leveraging their expertise to drive conversions and achieve maximum ROI for clients. Throughout their career, Olawale has demonstrated strong analytical skills, campaign management abilities, and a deep understanding of digital marketing strategies.

Olawale Akinola's education history is as follows:

1. Macquarie University: Olawale has completed a course in "Excel Skills for Business" at Macquarie University. However, the start and end years are not provided.

2. Shaw Academy: In 2018, Olawale obtained a diploma in "Digital Marketing" from Shaw Academy.

3. Federal University of Technology Akure: Olawale pursued a Bachelor of Technology (B.Tech.) degree in "Applied Geophysics" from 2011 to 2016 at the Federal University of Technology Akure.

4. Baptist Academy Obaninkoro: From 2004 to 2010, Olawale completed their SSCE (Senior Secondary Certificate Examination) in the field of science at Baptist Academy Obaninkoro.

In addition to formal education, Olawale has obtained various certifications, including:

- "Foundations: Data, Data Everywhere" from Google in June 2023.

- "Product Analytics Certification" from Product School in September 2021.

- "Google Universal Analytics Essential Training (2020)" from LinkedIn in April 2021.

- "SEO Foundations" from LinkedIn in April 2021.

- "Advertising on Facebook: Advanced" from LinkedIn in May 2020.

- "Advertising on Instagram" from LinkedIn in May 2020.

- "Communicating with Empathy" from LinkedIn in May 2020.

- "Empathy for Customer Service Professionals" from LinkedIn in May 2020.

- "Excel Data Visualization: Mastering 20+ Charts and Graphs" from LinkedIn in May 2020.

- "Programming Foundations: Fundamentals" from LinkedIn in May 2020.

- "Soft Skills for Sales Professionals" from LinkedIn in May 2020.

- "Embracing Unexpected Change" from LinkedIn in April 2020.

- "Enterprise Design Thinking Practitioner" from IBM in April 2020.

- "Managing Your Time" from LinkedIn in April 2020.

- "Tips for Working Remotely" from LinkedIn in April 2020.

- "Diploma in Digital Marketing" from Shaw Academy in November 2018.

- "The Fundamentals of Digital Marketing" from Google Digital Skills For Africa in November 2018.

- "Facebook Certified Digital Marketing Associate" from Facebook Blueprint in August 2019.

- "Inbound Certification" from HubSpot in July 2019.

- "Google Ads Fundamentals" from Google Ads in July 2019.

Links

Previous companies

Teleperformance logo

Peers

View in org chart

Timeline

  • Performance Marketing Specialist

    November, 2022 - present