Huub Appelboom is a seasoned Product Lead at KPN, with a tenure that began in September 2001. Appelboom has held several key positions, including Innovation Consultant Mobile Identity, where leadership encompassed directing two teams and representing KPN in trade organizations. As Product Marketing Manager for New Business, Appelboom advised executive leadership on innovation and transformed organizational practices to an agile model. Additional roles included Market Manager for Unified Communications and Manager of Product Marketing for Residential services, contributing significantly to KPN's revenue growth and competitive positioning. Prior experiences at Ericsson involved global product management and marketing within the cordless telephony domain, while early career research roles at Philips and NTT focused on advanced electronic devices. Appelboom holds advanced degrees in Business Administration, Business Informatics, and Applied Physics from prestigious institutions.
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