Joanna Milroy is an accomplished marketing professional with extensive experience in sponsorship, community investment, and brand management. Currently serving as Senior Director of Sponsorship & Community Investment at CIBC since March 2019, Joanna has held various leadership roles at The Kraft Heinz Company, including Director of Portfolio Marketing, CRM, and Culinary, as well as Senior Brand Manager for Portfolio Marketing at Kraft Foods Canada. Joanna’s expertise extends to strategic development for high-profile initiatives like Kraft Hockeyville and Kraft Celebration Tour, overseeing teams and managing single brand promotions. Prior roles include Senior CP Manager at Kraft Foods Group and Account Supervisor at Armstrong Partnership. Joanna holds a Bachelor of Arts degree from Queen's University.