Kayla Merritt

Kayla Merritt is a skilled professional in consumer insights and marketing research, currently serving as a Consumer Insights Manager for Innovation at Kraft Heinz since September 2025. Prior to this role, Kayla held several positions at Constellation Brands from September 2021 to September 2025, progressing from Senior Analyst roles focused on Emerging Brands and Innovation Insights and Consumer Foresight to Associate Manager of Wine & Spirits Consumer Insights. Kayla's earlier experience includes roles as a Research Analyst at The Directions Group, Graduate Teaching Assistant at Michigan State University, Market Research Analyst at RSG, Customer Development Intern at Kimberly-Clark, and Management Intern at KPW Management. Kayla's foundational experience also includes serving as a Swim Instructor at Swim America Swim School. Educational achievements include a Master of Science in Marketing Research from Michigan State University and dual Bachelor of Science degrees in Marketing and Psychology from The University of Alabama.