Lobna Saad

Lobna Saad is a seasoned marketing professional with extensive experience in brand management and strategic marketing across renowned companies in the food and beverage sector. At Kraft Heinz, Lobna held multiple roles including Head of Brand Build for the MEA region and Head of Marketing, as well as serving as Senior Brand Manager. Prior to this, Lobna worked at PepsiCo as MENA Snacks Innovations Senior Brand Manager and at Hero as Regional Brand Manager. Early in the career, Lobna contributed as an Assistant Brand Manager at Best Cheese Company for Dairy Products and gained research experience as a Research Executive at Marketeers Research. Lobna holds a bachelor's degree in Economics from Cairo University and attended Cleopatra Language School.