Nikita Rath

Nikita Rath is an experienced email marketing professional currently serving as the Email Marketing Manager at KRAFTON Inc. since November 2022. Prior to this role, Nikita worked at Avant as an Email Marketing Specialist from March 2020 to October 2022, successfully implementing lifecycle email marketing strategies that generated $2-3 million in incremental revenue per month. Previous experience includes positions at Oracle as a Senior Campaign Specialist, where marketing campaigns were led for clients such as Chanel and J. Crew, Responsys as an Associate Campaign Specialist, and a Project Intern role at Microsoft. Nikita's educational background includes a Master of Science in Management Information Systems from the University of Illinois Chicago and a Bachelor of Technology in Computer Science and Engineering from GGS Indraprastha University.