Niran Vinod is a seasoned professional in social and content strategy, currently serving as the Director of Social and Content Strategy at Kraken Digital Asset Exchange since June 2023. Previously, Niran held the position of Director, Social & Content at Crypto.com, where efforts focused on accelerating the adoption of cryptocurrency. Niran co-authored "How To: Build It" with Damola Timeyin under Merky Books while also leading marketing innovation at DiDi and co-founding Deft, a creative consultancy specializing in social commerce. Niran's experience includes key roles at Facebook and Instagram, contributing to creative strategies for fashion and luxury brands, and fulfilling various creative positions at AKQA. Niran began in creative advertising as a co-founder of Yin&Yang and holds a BA Hons in Creative Advertising Strategy from the University of the Arts London.
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