Michael Forsdyke

Michael Forsdyke's work experience begins in 2003 when they worked as a Sales Assistant at Reebok. Michael then moved on to Nationwide Building Society in 2008, where they started as a Customer Representative and was later promoted to Customer Account Manager. In 2006, they joined Jagex, the largest Java-based online multiplayer game producer, where they gained experience in player support and became a shift leader.

From 2010 to 2015, Forsdyke worked at GForces as a Digital Marketing Account Manager, where they were responsible for strategic planning and execution of client marketing spend, focusing on SEO, vSEO, PPC, and social media. Michael also collaborated with managing and marketing directors of automotive retailers to plan their digital marketing strategies.

In 2015, they transitioned to the role of Senior Marketing Account Manager at GForces, where they worked closely with major automotive retailers to plan marketing strategies and manage marketing spend. Michael also provided analysis and reporting of key performance indicators and marketing data.

From 2018 to 2020, Forsdyke worked as a Digital Marketing Specialist at Expense Reduction Analysts - EMEA, focusing on brand development and lead generation through digital routes to market. Michael also provided support for global strategies and managed the digital advertising budget.

In 2020, Forsdyke became the Digital Marketing Lead at Expense Reduction Analysts - Global, responsible for the digital marketing roadmap, new initiatives, and marketing campaigns to drive lead generation and brand performance growth. Michael also provided training and education on digital routes to market.

Most recently, in 2022, Forsdyke joined Kreston Reeves as a Digital Marketing Manager. Michael is responsible for developing and implementing the digital strategy, deploying targeted digital campaigns, managing social media engagement, and analyzing and reporting on the digital ecosystem. Michael also manages the company's website optimization and technical development.

From 2004 to 2008, Michael Forsdyke attended the University of Kent. During their time there, they pursued a Bachelor of Science degree in Computing and Business Administration with a Year in Industry. Their studies covered various fields, including Computer Science, Finance, and Operations Management.