Javier Rancaño Lassala

President at Krispy Kreme

Javier Rancaño Lassala has served as U.S. Market President since May 2023, and is responsible for U.S. market as well as Global operational excellence. Prior to joining Krispy Kreme, Mr. Rancaño held various leadership positions with Taco Holding, Premium Restaurant Brands, and Yum! Restaurants International, a division of Yum! Brands in different international markets. He holds a Masters of Science in Engineering Management from Standford University and a BS in Civil Engineering from Universidad Iberoamericana.


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