Francisco Vieira Mendes

Francisco Vieira Mendes possesses extensive experience in marketing and growth strategy, currently serving as Class Lead at KURIOS since July 2020. As Co-Founder and Head of Growth at Yerbo from July 2021 to May 2024, Francisco demonstrated expertise in inbound marketing and sales enablement. Previous roles included VP of Marketing at treble.ai and various director positions at CleverTap, overseeing product-led growth and marketing across Southeast Asia and LATAM. Francisco's background also encompasses a CMO role at Acsendo, where leadership in growth stage initiatives was crucial. Francisco's education includes an Executive Master in Digital Marketing from IPAM and multiple courses at Reforge focusing on growth strategy and retention.