Martijn Lensink is an experienced marketing professional with a strong background in subscription management and online marketing. Currently serving as a Sr. Marketeer at KWF Kankerbestrijding since October 2021, Martijn has held various roles including Marketing Manager at AndC Media and Product Manager at Roularta Media Group, where duties involved executing large-scale multimedia campaigns and optimizing marketing strategies. Prior experience includes serving as Subscription Manager at Hearst Netherlands, overseeing subscription revenue for multiple brands, and working at Reed Business Information NL in several marketing roles, culminating in the position of (Online) Marketing Manager. Martijn's educational background includes a Master’s in Communication Science from Radboud University and a Bachelor’s in Commercial Economics from HAN University of Applied Sciences.