Beatriz Ramos

Beatriz Ramos is an accomplished professional with extensive experience in leadership and management across various sectors. As the Founder and President of Latin America for L - founders of loyalty since February 2021, Beatriz has successfully established a significant presence in the loyalty program industry. Prior to this role, Beatriz took a sabbatical as a full-time mom from January 2020 to January 2021 and served as Managing Director Brazil for BrandLoyalty from June 2011 to January 2020, overseeing the company's operations in Brazil. Beatriz's earlier career includes notable positions at Sony Music Entertainment, where responsibilities included leading digital business and brand partnerships in the Benelux region, as well as developing strategic planning and business operations in Continental Europe and Africa. Beatriz also contributed to the global rebranding of Fortis MeesPierson while serving as Marketing Manager. Holding a Bachelor's degree in Music from The Juilliard School and a Master's degree in Musicology from the University of Amsterdam, Beatriz's diverse background combines music, business acumen, and international experience.