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Olivia Cheng

Senior Director, Marketing And Brand Engagement at LA28

Olivia Cheng has a diverse work experience spanning various industries and roles. Olivia is currently an Instructor at Syracuse University, starting in 2024. Prior to that, they served as the Senior Director of Marketing and Brand Engagement at LA28, where they led the comprehensive marketing strategy and execution for the LA28 brand. Before that, Olivia worked at Legends as the Director of Marketing and then as a Marketing Manager from 2016 to 2021. Olivia also worked as a Manager of Brand and Fan Development at the Philadelphia 76ers in 2015, and as a Manager of Events and Social Media at Paragon Sports from 2012 to 2015. In addition, Olivia has experience as a Product Specialist and Event Planner at Apple Retail, and in public relations at Eric Mower + Associates. Olivia has also held positions at Syracuse University in marketing, social media, and basketball management, as well as in store management at Macy's. Overall, Olivia Cheng has a strong background in marketing, brand engagement, and event management.

Olivia Cheng earned a B.S. in Public Relations and Sport Management from Syracuse University. In 2014, they attended General Assembly for Digital Marketing. Additionally, Olivia obtained certifications in "Humble Leadership: The Power of Relationships, Openness, and Trust" and "Managing Your Career: Mid-Career" from LinkedIn in 2020. Olivia also obtained a certification in "Google Analytics for Beginners" from Google in December 2020.

Links

Previous companies

Philadelphia 76ers logo
Legends logo
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Timeline

  • Senior Director, Marketing And Brand Engagement

    May, 2021 - present