Kelly Chtcheprov serves as the Executive Director of B2B Enterprise Marketing at Labcorp, focusing on marketing strategy for Hospitals, Health Systems, Health Plans, and Employers. With prior roles including Head of Marketing for Health Systems and Chief of Staff in the Office of the CEO, Kelly led significant initiatives during the pandemic, collaborating with the White House and directing the launch of the first FDA-authorized at-home COVID-19 collection kit. Additionally, Kelly is a co-founder of Bottle Theory, an award-winning craft beer and wine shop, and has experience as an adjunct professor at UNC School of Media and Journalism and Elon University. Educational qualifications include an MBA in Health Sector Management and Marketing from Duke University and a Bachelor's Degree in Journalism and Graphic Design from the University of North Carolina at Chapel Hill.
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