Christine Anderson

Christine Anderson, MBA, is a highly motivated direct response and CRM professional with extensive experience in planning and executing integrated marketing communications across various sectors. Currently serving as Senior Account Executive at The Lacek Group since February 2019, Christine previously held the position of Multi-Channel Marketing Consultant at Driving Customer Response & Engagement. Prior roles include Marketing Manager for Acquisition & Retention at Wealth Enhancement Group, where significant achievements included a 35% increase in channel growth and a 200% boost in direct mail campaign responses. Christine's earlier experience encompasses strategic marketing roles at notable companies such as Bluestem Brands, North American Membership Group, and Martin Williams Advertising. Academically, Christine holds an MBA in Marketing from the University of St. Thomas and a Bachelor of Arts in Business Administration from Concordia College.