The Lacek Group
Tess Donahue is an accomplished marketing professional with extensive experience in healthcare and brand communications. Currently serving as Vice President of Growth Marketing at The Lacek Group since September 2018, Tess has successfully led initiatives that resulted in significant engagement growth and improved marketing strategies. Prior roles include President and Consultant at brandSHOUT Marketing, Vice President of Marketing and Communications at The Medical Alley Association, and Global Marketing Communications Manager at both St. Jude Medical and 3M Health Care. Tess's comprehensive skill set encompasses strategic marketing, thought leadership, and digital communications, supported by a Bachelor of Arts degree in Communication and Media Studies from the University of Minnesota. Tess is also an active member of Woman Corp, advocating for women's rights within corporate structures.
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The Lacek Group
Customer data is only valuable when you know how to use it. For 25 years, The Lacek Group has been at the forefront of analyzing data and designing highly successful CRM and loyalty programs for a wide range of Fortune 100 companies.