LaCroix® Sparkling Water (pronounced La - Croy) delivers refreshment, flavor, and sparkle with an innocent twist of zero calories, zero sweeteners, and zero sodium.  

E-Commerce

Food & Beverage

Manufacturing

Water

LaCroix Water

LaCroix Water's headquarters in Fort Lauderdale, FL, United States

Boris Gravyboat

Troy Moon

The Sales and Marketing team at LaCroix Water is responsible for driving brand awareness and revenue growth through strategic sales initiatives and targeted marketing campaigns. This diverse team works collaboratively to identify market opportunities, build customer relationships, and promote LaCroix's unique product offerings, ensuring alignment with the company's values of refreshment and health. They also engage in merchandising activities to enhance visibility and availability in retail environments.

Sales and Marketing

This department focuses on promoting and maintaining the company's brand image and reputation.

Brand Management

The Marketing and Brand Engagement team at LaCroix Water is responsible for promoting the brand’s identity and values through innovative marketing strategies and engaging consumer outreach. They manage social media campaigns, enhance brand visibility in retail environments, and foster relationships with influencers to drive brand loyalty. By educating consumers and collaborating with regional teams, they ensure that LaCroix remains top-of-mind as a refreshing beverage choice.

Marketing and Brand Engagement

This department focuses on building and maintaining relationships with educational institutions and student communities.

Campus Relations

The Marketing Operations team at LaCroix Water is responsible for driving brand awareness and engagement through strategic marketing initiatives. They manage regional marketing efforts, develop and execute digital strategies, and coordinate events and promotions to connect with consumers. By leveraging data and insights, the team aims to enhance the overall customer experience and promote LaCroix's unique offerings in the sparkling water market.

Marketing Operations

This department focuses on developing and implementing strategies for brand education and engagement.

LaCroix Water

Org chart

Teams

Sales and Marketing

Brand Management

Marketing and Brand Engagement

Campus Relations

Marketing Operations

Brand Education

Offices

LaCroix Water

Org chart

Teams

Sales and Marketing

Brand Management

Marketing and Brand Engagement

Campus Relations

Marketing Operations

Brand Education

Offices

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