Erin Weger

Sr. Manager, Earned Media & Community Marketing at LaCrosse Footwear Incorporated

Erin Weger is a seasoned marketing professional with extensive experience in earned media and community marketing, currently serving as the Sr. Manager at LaCrosse Footwear Incorporated since December 2014. Prior roles at the company include Marketing Manager and Media Relations Manager, focusing on Danner Boots and LaCrosse Footwear. Erin is also the Author and Founder of Little Burr Books as of September 2024, and a Freelance Photographer with published works in reputable outlets such as Outdoor Life and Forbes. Previous experience includes roles at Columbia Sportswear as a Product Merchandise Manager and involvement in Athletic & Outdoor Young Professionals as a committee member. Educational background includes a Bachelor of Science in Merchandising Management, Apparel Design, and New Media Communications from Oregon State University.

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Whitefish, United States

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LaCrosse Footwear Incorporated

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LaCrosse Footwear is a manufacturer and marketer of work, outdoor, and casual footwear. LaCrosse has long been known for producing rubber boots for hunting, working, and caring for the land on which they walk. LaCrosse remains committed to providing men and women with innovative footwear options for use in environments where performance iscritical.