Heather Price

Heather Price is a seasoned marketing professional with extensive experience in the automotive and media industries. Currently serving as Brand Marketing Manager at LaFontaine Automotive Group since April 2021, Heather previously held the role of Senior Account Manager at ZeroSum, contributing to the launch of the auto industry's first Big Data and Artificial Intelligence platform. Prior to that, Heather spent nearly a decade at MLive Media Group, where roles included Senior Account Manager, Automotive Sales Process Manager, and Digital Strategy Manager, focusing on digital revenue growth and client retention. Heather's career began as an Account Executive at Cumulus Media, where responsibilities included developing advertising strategies and promotions. Heather holds a Bachelor's degree in Advertising, Marketing, and Business Management from Northwood University.