Laings Jewellers
Serena Jayne Gough is an experienced professional in the watchmaking and luxury retail sectors, currently serving as Services Director and Head of Service at Laings Jewellers since August 2019. Prior to this role, Serena held positions as Senior Watchmaker and Watchmaker at Beards from December 2015 to August 2019, and worked as a Watchmaker at Aurum Holdings from September 2011 to November 2015. Serena completed education at the WOSTEP - British School of Watchmaking between 2011 and 2013, enhancing expertise in the field.
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Laings Jewellers
Laings, currently in its sixth generation of family ownership, is a dynasty of jewellery and watchmaking that has spanned over three centuries. With over 180 years of trading, Laings has grown to be known as a leading luxury family jeweller, with four locations - Glasgow, Edinburgh, Southampton and Cardiff - and six showrooms across the United Kingdom. Today, Laings offers an expertly curated selection of fine jewellery and watches from some of the world’s most prestigious brands, including Rolex and Patek Philippe, as well as bespoke design and services by the team’s mastered goldsmiths and jewellery designers.